P*rn Star Eva Elfie Signs With s1mple’s Team Sponsor in a Cheeky ‘Pizza Delivery’ Video

Well, that’s one way to announce a sponsorship. Crypto casino and sports betting brand BC Game, the company behind Counter-Strike legend s1mple’s team, has signed Eva Elfie as its newest brand ambassador, and the internet has opinions.

The Russian P🌽rn star and content creator, whose real name is Yulia Romanova, was unveiled on X on November 3 with a cheeky “Welcome to BC Game @EvaElfie! Let the fun begin 😏”.

The ‘special delivery’

The clip plays like a very knowing parody. Eva answers a hotel-room door in a little black dress to a smiling delivery guy in a green BC Game uniform holding a pizza box. Inside the box? A black folder marked “BC.GAME Official Partnership Contract”, which she ends up cradling with a grin.

By Wednesday the announcement had clocked more than 2.7 million views on X. Eva shared the news herself too, writing: “Officially taken… by @bcgame 🤭💚”.

What the deal actually covers

According to BC Game, the partnership includes digital content collaborations, promotional campaigns and appearances at sports and esports events, Talkesport reports. CEO Ali “Ako” Muhanned said Eva “has built an incredible relationship with the gaming and esports community.” The length and value of the deal haven’t been revealed.

BC Game’s announcement puts her Instagram following at more than 4.8 million. It isn’t her first betting gig either: she was unveiled as a 1xBet ambassador in 2022 and has appeared in a campaign with Aurora Gaming’s CS2 team.

Counter-Strike can’t cope

The timing is spicy. s1mple’s BC Game side heads to the PGL Major Singapore, with Stage 1 starting November 24. One of the most popular replies called the signing “still a better pickup than electronic was”, a dig at the Russian rifler BC Game benched in September.

Ninjas in Pyjamas joked that while every other team was promising to lock in before the Major, BC Game had other priorities. Not everyone laughed: some critics questioned why a gambling brand would build an esports push around an adult performer, and one Leicester City fan account mocked the club’s “family friendly” image, given BC Game is the Premier League side’s front-of-shirt sponsor.

Ako then doubled down on the attention, promising to match a rival casino owner’s Rolls-Royce offer for a Major win and add “some nice jewelry” and “one wish each” for his players.

Scoop’s verdict? A 🌽star, a pizza box and a contract walk into a hotel room... Whatever you think of it, BC Game got exactly what it ordered: everyone talking.