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Florence Pugh’s Sheer Collina Strada Dress Turns Mayfair Into a Group Chat

Hours after an East of Eden BAFTA premiere in voluminous Rodarte ruffles, Florence Pugh hit Mayfair in a see-through black tulle maxi with a floral torso panel, black thong energy, and a fuzzy coat — and the timeline argued about “modesty.”

By Scoop Staff · Published 28 September 2026 · Updated 28 Sept 2026
Florence Pugh

Florence Pugh did not clock out of premiere glam to go quiet — she clocked out into Mayfair in sheer black tulle that made cobblestones look like a runway and comment sections look like a town hall.


On Friday, September 25, the 30-year-old first owned the East of Eden BAFTA screening carpet in a voluminous black Rodarte ruffle gown — off-shoulder drama, sculptural sleeves, train for days, WireImage-ready smile over the shoulder. Later the same stretch, paparazzi caught her in a see-through black maxi credited across coverage to Collina Strada Fall 2026 energy: transparent tulle, abstract floral panel down the torso, black brief/thong silhouette underneath, oversized fuzzy black coat open over the shoulders, platform heels, wine lip, tiny bag. Soft Scoop raunch — Facebook-safe, still spicy enough that some outlets reached for pixel bars.


Daily Mail and The Blast both framed the night-out as eye-popping; online pile-ons about “Mayfair dress codes” and whether a thong counts as “modesty” wrote themselves. One camp typed “put your clothes on”; another clocked that Florence has a long Valentino-ambassador naked-dressing résumé — Haute Couture sheer chapters included — so this wasn’t a plot twist so much as a sequel with better street lighting and a fuzzy coat for plausible deniability.

Florence Pugh


The timing stacked neatly: East of Eden press, then sheer tulle chaos, while the industry still argues about her old Don’t Worry Darling set drama with Olivia Wilde. Florence keeps answering career noise the same way she answers dress codes — by showing up louder.


Same 48-hour window: premiere ruffles, then sheer Mayfair. Same main character. Different fabric-to-skin ratios.


Scoop’s verdict? Rodarte: archived for the carpet. Sheer Mayfair: locked. Florence Pugh just made London’s dress debate do overtime.

Sources

  1. Florence Pugh (biography and filmography) · Wikipedia
  2. Florence Pugh Is Cathy Ames in East of Eden · Netflix Tudum
  3. East of Eden Trailer: See Florence Pugh as Cathy Ames in Zoe Kazan's Limited Series Adaptation · Netflix Tudum
  4. Florence Pugh Brings Oversized Ruffles and Naked Dressing to the ‘East of Eden’ Premiere · Vogue
  5. Florence Pugh combina Rodarte y Bvlgari en la premiere londinense de East of Eden · La Revista Peninsular
  6. Florence Pugh, una villana gótica en la presentación de ‘Al este del Edén’ · EL PAÍS S Moda